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Thursday, December 4 • 4:30pm - 5:15pm
Panel Discussion - Ways To Successfully Adopt Social Media Tools That Will Enhance Your Current Digital Communication Strategy
OSF Saint Francis Medical Center & Children's Medical Center

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With the vast variety of social media tools available – and constantly being added to the mix – it has become a challenge to figure out which tools to spend your time and resources on. This session will help you navigate the waters and provide you with ways to successfully integrate the right tools to enhance your existing communication strategy, including how to:

  • Introduce policies and guidelines for appropriate use of social media outlets
  • Utilize blogging and online forums to garner health information  
  • Improve communication between physicians and their patients, the public and among physician colleagues

Panelists Include:

Kristen Johnson, Internal Communications Specialist, OSF Saint Francis Medical Center

Rachel Butts, Senior Internal Specialist, Marketing & Communications Specialist, Children’s Medical Center


Speakers
avatar for Rachel Butts

Rachel Butts

Senior Internal Specialist, Marketing & Communications Specialist, Children's Medical Center
avatar for Kristen Johnson

Kristen Johnson

Internal Communications Specialist, OSF Saint Francis Medical Center
Kristen Johnson is the internal communication specialist for OSF Saint Francis Medical Center, a Level I trauma center in Peoria, IL that is the flagship hospital for OSF HealthCare System. During her five years with OSF, Kristen has worked in partnership with administration and... Read More →


Thursday December 4, 2014 4:30pm - 5:15pm PST
Miami

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